Digital reinterpretation with sensitivity: CIXON's customized website solution for the co-working space "The Drivery"

The Drivery is an innovation hub in the field of mobility, located in the heart of Berlin. This hub brings together around 150 start-ups and corporate partners who are working together on pioneering solutions in the mobility sector. The aim of The Drivery is to provide an infrastructure that creates synergies and enables effective collaboration between start-ups and large companies.

The results

Lisa Jeller | Director of Digital Operations at The Drivery GmbH

"Before the collaboration, the website was always a bit of a problem child."

The collaboration with CIXON was very pleasant right from the start, as we knew immediately which building blocks would come first and what the process would be like. The experts at CIXON were very good at helping us work out what our two target groups are actually brewing and how to create trust. That was definitely a very strong confidence-building step together with the agency, because it was simply clear that the expertise was there. We received a lot of advice and that actually helped us a lot with our own positioning as a company.

THE CHALLENGE

Prior to working with CIXON, The Drivery was struggling with an outdated website that did not adequately reflect the dynamic and innovative nature of the company. The website had grown historically and no longer met the current requirements for clear and targeted communication of the company's core competencies and target groups.

6 Challenges before the collaboration at a glance

Website does not provide a comprehensive overview of Drivery

Lack of support for the reinterpretation of the brand

Core competencies not clearly stated on the website

User-unfriendly website

No clear target group definition

Transparency and clarity of the digital presence could be improved

Our solution: State-of-the-art website solution with HubSpot CMS & CRM as the key to transforming customer relationships

To strengthen the perception and positioning of The Drivery, a complete overhaul of the digital perception was undertaken in the form of a customized website solution. This strategic redesign aimed to seamlessly mirror the offline identity and dynamic narratives that take place in face-to-face conversations with potential customers and partners online. By implementing an enhanced digital presence that clearly and consistently communicates The Drivery's core messages, we were able to create a strong alignment between the real and virtual worlds. These changes have allowed The Drivery to be perceived online exactly as they intended.

The results

Video case study: Striking successes from the collaboration

Improved brand perception

Our targeted soft launch has significantly improved The Drivery's image, making it more visible and attractive to potential customers and partners.

Increase in user interaction

The strategic changes, although introduced subtly, have a lasting positive effect that strengthens confidence in our competence and stability.

Seamless communication

We ensure perfect harmony between your offline presence and online identity, resulting in stronger customer loyalty and higher engagement.

Recognizable innovation leadership

The repositioning and feedback from users underlines our role as a pioneer in the industry, opening up new business opportunities.

Frequently asked questions & answers

How long does an average project with you take?

The duration of a project with CIXON varies, but it is usually in the range of 3-6 months. This period allows us to build a deep collaboration with you and effectively implement HubSpot's tools and strategies. Our main goal is the long-term success of your business. Therefore, we start with onboarding, but make sure that you can use the strategies and technologies autonomously even after the project is completed. This way, we make sure that you can see sustainable results that will help your business grow and succeed in the long run.

For more details, simply contact us free of charge at and we will analyze the potential of your company!

Who is in charge of our project?

Your project will be managed by a specialized HubSpot Solution Architect who will be at your side for the entire duration of the project. Our approach is to offer you direct and uncomplicated support. That's why you can book your personal Solution Architect at any time using a 'punching card' for questions or concerns. This flexible method enables us to respond quickly and effectively to your needs and solve problems immediately. In addition, depending on the needs of your project, a team of experienced software developers is available to provide development services and ensure that even technically demanding challenges are handled professionally. Our goal is to provide you with the highest level of support and expertise to make your project a success.

What is the most direct way to contact you?

We value individual support. As a first step, simply book an appointment for an initial consultation for a free potential analysis. Here we will find out whether and how HubSpot CRM can help your company grow.

What is HubSpot anyway?

HubSpot is like a Swiss army knife for companies that want to become more visible online and communicate better with their customers. Imagine a toolbox that contains everything you need to make your website more engaging, be more active on social media and understand what your customers really want. Instead of using five different tools, HubSpot offers everything in one - saving you time and making your job easier.

We use HubSpot to help you attract more visitors to your website, create content that is of interest to your target audience and simplify communication with potential customers. HubSpot allows us to automate many of these processes, which means you have more time to focus on what's important.

If you want to know exactly what potential HubSpot has for your company, just talk to us for free!

What does it cost to work with you?

The cost of working with us depends entirely on the scope and specific requirements of your project. We understand that every business is unique and therefore offer flexible pricing plans tailored to your individual needs.

Our approach includes both flat fees for specific project services and flexible 'punching cards' that you can use for different services depending on what's most important to your business. The punching cards allow you to take advantage of our expertise exactly when you need it, without having to make a long-term commitment.

To get a better understanding of the cost structure, we recommend a personal meeting where we can learn more about your goals and requirements. On this basis, we will then create a personalized quote that is tailored to your needs and budget. In this way, we ensure that you get exactly the support you need to move your company forward without overstretching your budget.

Does that sound exciting? Then let's talk without obligation

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Digital reinterpretation with sensitivity: CIXON's customized website solution for the co-working space "The Drivery"

"Before the collaboration, the website was always a bit of a problem child."

6 Challenges before the collaboration at a glance